Showing posts with label modern marketing glassdoor. Show all posts
Showing posts with label modern marketing glassdoor. Show all posts

Monday, August 15, 2016

14 Ways to Save Money When Starting or Growing a Business


1. Mentors and Advisors
Instead of paying for advice on legal, accounting, funding or other key business issues, use your brain trust of mentors and advisors as much as you can for advice, feedback, and meeting other important contacts.
2. Free Consulting Services
Organizations like SCORE and your local Small Business Development Center (SBDC) offer free consulting and training. SCORE has more than 300 chapters in the United States, and everyone who calls gets an appointment. There are nearly 1,000 SBDCs in the United States that offer free consulting and educational services.
3. Barter or Trade
Bartering -- swapping one thing for another -- has been an effective way of doing business for centuries. In recent years, bartering has evolved into a sound strategy for finding goods, trading services, conserving cash, moving inventory, and locating excess production capacity. The International Reciprocal Trade Association (IRTA) helps match up companies interested in bartering for goods and services.
4. Nonmonetary Incentives
Members of your team will often work for equity or deferred payments rather than initial salaries. This will help you keep costs down during the launch and early growth stages of your business.
5. Supplier Partnerships
The right suppliers can save you a great deal of time and money: They can provide high-quality materials, help with product development, offer on-time delivery, and allow extended payment terms. Obtaining 30 to 90 days of trade credit is the best business loan you can get.
6. Customer Partnerships
Partnering with customers during your launch is an excellent cost-saving strategy. Select a few key customers, and offer them deals they cannot refuse: discounted pricing, special packaging, strong support, etc. In exchange for these deals, ask for long-term commitments to purchase your products. And whenever possible, get customers to pay early -- ideally, even before you deliver their products or services.
7. Outsourcing
Outsourcing is a multibillion-dollar industry. You can find outsource partners to provide just about any product or service you need. Outsourcing turns what would normally be a fixed cost into a variable cost because you only use the service when you need it.
8. Distributors, Reps, and Affiliate Partners
Most industries have distributors, manufacturers’ representatives, and affiliate partners who will sell your products through their existing distribution channels, which can be extensive. This is a great way to build sales quickly and conserve cash because you don’t pay the partner until your products are sold.
9. Commissioned Sales Force
Use a commission sales program when you’re ready to hire team members to sell. This will attract people who really believe in you, your products, and your purpose. It also conserves cash by keeping your fixed costs low.
10. Work Virtually
In this new age of technology, it’s possible to work from just about anywhere: from home, in your car, at the airport, or in a hotel room. By working virtually -- and allowing your employees to do the same -- it’s not necessary to take on the expense of establishing an office when you’re launching your business.
11. Borrow, Rent, Buy Used
Find ways to use other people’s resources in addition to your own. Whenever possible, borrow rather than rent; rent rather than buy; and buy used rather than new. Some industries have excellent equipment available for a dime on the dollar. Also, go to bankruptcy sales and auctions to see if you can find what you need.
12. Use Free Software
Free and inexpensive software is plentiful online. Various available programs can help you manage your finances, plan your projects, track your customers, and much more. You can also take advantage of free trial periods for most business software. This gives you a chance to use the application for free for 30 days or more to determine if you really need it.
13. Minimize Your Expenses
Keep your personal expenses to a minimum when launching your new venture. This isn’t the time to buy a new house or a new car or take on personal debt. The longer you can live with minimal expenses, the better off you’ll be. Likewise, don’t take on any ongoing business expenses unless they’re absolutely necessary.
14. Sell, Sell, Sell
In startup companies everyone is in sales. All your team members need to talk about your company, promote your products, and assume responsibility for producing revenue. Remember, low costs and early cash flow are critical to success.

Wednesday, May 4, 2016

Best Places To Celebrate Cinco de Mayo In Detroit

Cinco de Mayo is a celebration held in Detroit and other cities across the United States each year on the 5th of May. It is observed to commemorate freedom and democracy from French forces in the Mexican state of Puebla. This is the time to honor Mexican-American culture. The festivities in Detroit are lively, and crowds take to the streets to enjoy the fiesta, which occurs throughout the day. The Detroit area has the largest Mexican population in Michigan, so it’s no surprise that Southwest Detroit, often referred to as Mexicantown, has an array of places to celebrate Cinco de Mayo.

Southwest Detroit Cinco de Mayo Parade
Vernor Highway- Parade Route
Detroit, MI 48209
(313) 554-9419Price: Free to public, sponsored by the Mexican Patriotic Committee
Date: Sun, May 6th, 2012
Time: 12 p.m.

The most distinctive event in Detroit every May is the Cinco de Mayo Parade, which is in its 48th year. This year, the parade will be held at noon on Sunday, May 6, 2012. Spectators line-up for this exciting tradition on a 3.1 mile stretch of Vernor Highway to watch and take part in the grand Cinco de Mayo tradition. This spectacular event features low riders, folk dancers, school bands and floats, all of which will be decorated with themes that pay tribute to Latino culture.

Los Galanes
3362 Bagley St.
Detroit, MI 48216
(313) 554-4444
www.losgalanesdetroit.com
Hours: Mon to Thurs – 11 a.m. to 11 p.m., Fri, Sun – 9 a.m. to 12 a.m., Sat – 9 a.m. to 2 a.m.

Los Galanes hosts the best Cinco de Mayo celebration in Detroit, hands down. The gigantic restaurant and bar hosts a street party each year, which draws major crowds. This full-on extravaganza includes live entertainment and even livelier dancing–there is even a dance floor for willing participants. The abundant outdoor seating offered is an excellent place to relax for a bit and people watch while sipping on a refreshing tequila-infused cocktail. Known for its sangria and ceviche, Los Galanes also makes fresh tortillas on site. Be sure to ask for the four varieties of salsa, which they will bring for you to sample.

Armando’s Mexican Restaurant
4242 W. Vernor Highway
Detroit, MI
(313) 554-0666
www.mexicantown.com
Hours: Sun to Thurs – 10:30 a.m. to 2 a.m., Fri to Sat – 10:30 a.m. to 4 a.m.

Armando’s often features a lively crowd, and Cinco de Mayo is certainly no exception. If you are out until the wee hours, this a great spot to hit for some after-party food, because the restaurant is open late. Armando’s is sure to bustling with activity until they close at 4 a.m. The atmosphere is festive, and Armando’s has been known to serve red and green tortilla chips for the Cinco de Mayo holiday, adding a nice touch and some much needed food to the bellies of those who may have had one to many margaritas.

Mexican Town Restaurant
3437 Bagley St.
Detroit, MI  48216
(313) 841-5811
www.mexicantownrestaurant.com
Hours: Daily – 11 a.m. to 12 a.m.

Mexican Town Restaurant is located in the heart of, you guessed it, Mexicantown. The atmosphere is cozy and inviting, providing a more intimate venue for your Cinco de Mayo celebration. What this Mexicantown location is really known for is its flaming fajitas and handmade tamales. A traditional mariachi band can be found strolling through the premises on select dates.

Taqueria Mi Pueblo
7278 Dix
Detroit, MI 48209
(313) 841-3315
www.mipueblorestaurant.com
Hours: Mon to Thurs – 9 a.m. to 11 p.m., Fri to Sat – 9 a.m. to 12 a.m.

This is where the locals go. Relax with a cerveza at Mi Pueblo, which features a friendly, comfortable atmosphere, slightly removed from the main attractions during Cinco de Mayo. An enclosed parking lot is adjacent to the restaurant and is available exclusively for patrons. This low-key spot is a great place to bring the family; they even have a special children’s menu.  The food is authentic and offers a variety of delicacies including lengua and tripe. Taqueria Mi Pueblo has been featured in many acclaimed publications, and also features a Mexican karaoke show on weekends starting at 8:15 p.m.

Mexican Village Restaurant
2600 Bagley St.
Detroit, MI 48216
(313) 237-0333
www.mexicanvillagefood.com
Hours: Daily – 11 a.m. to 10 p.m.

Mexican Village is Detroit’s oldest Mexican restaurant in Southwest Detroit. The unique atmosphere features hand-painted murals and tile floors. Other charming elements include arched entryways, stucco walls and dark beams that accent the ceiling. A mariachi band performs on the premises on some evenings and weekends. For a tasty treat, try the brazo, a unique rolled cake and definitely a crowd favorite. The menu also features an impressive selection of margaritas, just what you need to celebrate Cinco de Mayo properly.

Wednesday, December 30, 2015

Doing Things Right the First Time


“It is easier to do a job right than 
to explain why you didn't.”
This is probably one of the MOST important lessons for you to learn.
To meet expectations you have to do life right the first time.
But here is the irony, most people fail at doing things right the first time because they worry about doing things right the first time. And sometimes it isn’t you worrying about doing it right, but someone close to you (e.g. your parents) that will screw you up. If you let things happens organically and trust the system then everything will be okay.
But what about all the self improvement guys who say I should F the system and start my own business?
Those types usually have personality flaws that the system hates (not obedient, arrogant, lies, cheats, etc.). Or chances are they already screwed up once (got kicked out of school, got a girl pregnant in high school, went to jail, etc.) and now they are forced to do things differently.
The truth is most people only bother with self improvement when they screw up their life. If you do things right the first time, your skills and abilities will naturally improve as society guides you. There is no need for self improvement material in the best scenario.
Keep this in mind: you only get one chance to do things right the first time.A little circular there, but what I mean is once you screw up, the rest of your life is going to be thrown off course. It might be off by only a few degrees, but it’ll always be there.
While you shouldn’t worry too much about doing things right the first time, you should be proactive and protective against external factors that could keep you from doing life right.
I am going to list what you should always do to make sure you go about life the right way. You should already be taking these actions (unbeknownst to you), but if you can learn to identify them chances are you will keep doing them and never fall off course.

How to do things right the first time

1.) Use Organic Decision Making

I am introducing a new term here: organic decision making. There is a direct correlation between your success and happiness, and how many decisions you make that are organic. In other words, organic decisions are the best and only decisions you should make in life.
Organic decision making is simply letting your community (friends, parents, teachers, etc.) always guide and help you in your decision making.You need to talk to them openly about everything. Transparency, honesty, and, most importantly, trust is key for this to work. Even though the majority of people aren’t that smart in this world, organic decision making is the reason why our society cannot only function, but thrive. Be wise and learn this skill, or else a bunch of clueless people can easily leave you in the dust every time.
Finding the right people to have in your decision making is key as hiding the truth, deception, and nonbelievers (i.e. not believing your facts, ideas, or opinions on the matter) makes organic decision making impossible.
WARNING: If someone in your community has an ulterior motivate (deception), not only will it not work, but you will probably end up making the worst decision possible. If you sense someone has an ulterior motive (even if that person thinks it’ll be to your benefit in the end) you need to remove that person from your decision making process. Possibly even your life. In my experience, even confronting them about their ulterior motive doesn’t change anything. They’ll keep playing dumb and still try to influence your decision. If they can’t, then they’ll even start to lie and manipulate you to achieve their ulterior motives.
Finally, for organic decision making to work, people must have a willingness to help. This is why a therapist rarely works. Besides sometimes having an ulterior motive (money), they don’t care to hammer out the details like someone who truly cares about you would.
But I don’t have a community I can trust, or I have no community at all.
If you don’t have a community or can no longer trust your own community, the best thing you can do is trust your intuition. You intuition will always push you towards your best decision, but the odds are low that you’ll make that specific, best decision (because the best decision always involves a lot of details and a lot of steps which you probably won’t figure out by simply following your gut).
But what you can also do is ask a stranger for advice. No, you can’t ask them big life questions like what you should do for a career (nor can you really ask a trusted community either; it is too general), but you can ask them something specific. For example, you can ask a stranger of the best hospitals in the area (since you just moved there) because (trusting your intuition) you want to become a medical assistant. I guarantee if you ask an older person this they’ll have a ton to say.
You may not necessarily become a medical assistant, but you are starting a dialogue that will help guide you towards your most beneficial path. See how that works?
You can plan all you want, but it can never compete against organic decision making. Why? Cause your little amount of research can’t compare to a lifetime of knowledge and experience applied to your specific situation. Now add even more lifetime of experiences (more people) and different ways of thinking about your problem that you cannot. Organic decision making is your best bet. End of story.
Organic decision making is really just open communication. If you can do this withpeople you can trust, then everything will be okay.

2.) Let the system guide you

I know, there are so many self improvement blogs saying to quit your job because the game has changed and to own your brand. Dude, there are and always will be people who are perfectly happy being apart of a bigger, structured system. Even if that system is one that gives you a W-2. They are fine because it is a means to an end and it provides for them better than working for themselves ever could.
Usually, the only time the system is bad for you is when you didn’t make an organic decision about your life. For example, someone with an ulterior motive twisted your arm into getting a crappy job, degree, or living arrangement. You lost contact with people who supported you and are now surrounded with people who hate you. While you may still think you are apart of the system, you actually dropped out a long time ago with that bad decision.
Once you get out of the system it is terribly hard to get back in.
The system will develop you better than on your own.
You think you can do a better job, but you can’t. For example, you think you can do a better job because you found that blog about that secret, cutting-edge workout routine and nutrition guide. But it doesn’t matter. It doesn’t matter cause the system forces consistency, diagnostics, and measurables. They may not be the best out there, but they are better than your sloppy, half-ass, and inconsistent version of the “best” or “secret” practices.
Don’t believe me? Who do you think is going to do better working out for the first time in their life? Some guy all alone at his home, or a guy with a group of friends at the gym motivating him, showing him the ropes, and ringing his doorbell when he doesn’t show up.
Even if you did turn yourself into a badass bodybuilder on your own, you probably wasted so much time (our most valuable resource) figuring it out that it cost you so many other things.
With virtually no exceptions, using the system to develop yourself is your best option in all aspects of life not just fitness.
Plus, there are other benefits such as a sense of community and a support system.
Trust me, you don’t want to give these up.

3.) Plan things (with people) well ahead of time

Everyone plans to some degree. But the questions are: do you plan early or do you plan late? Do you have someone help guide you make organic decisions or do you try to do everything on your own?
If you plan early and organically, you should be fine. And as long as your plans are notrotting, there should be nothing to worry about.

Monday, December 28, 2015

Monday Morning Habits Of Highly Successful People

They Wake Up Early – Set Your Alarm For 5am

They wake up early to make sure that they have plenty of time to complete all of their tasks. Waking up early also ensures that they are not late for any of their scheduled events and they have plenty of time to take care of their personal chores prior to jumping into their work load.
In an interview with Oprah, Michelle Obama shared that she wakes up early to take care of herself before her day starts. “Well, I just started thinking, if I had to get up and go to work, I’d get up and go to work. If I had to get up to take care of my kids, I’d get up and do that. But when it comes to yourself, then suddenly, ‘Oh, I can’t get up at 4:30.’ So I had to change that.”
We are only allotted so much time in each day; sleeping the day away diminishes the chances of success.

They Meditate – Start With Just 5 Minutes

Monday morning meditation or prayer are great tools to envision success. It’s important to quiet the mind and let the positive energy in as soon as you wake up. If you start with meditating for 5 minutes and over time increase it to half an hour per session.
Such practices can also answer unanswered questions and lead the way to success.
Oprah meditates two times per day for 20 minutes, and she states, “I walked away feeling fuller than when I’d come in. Full of hope, a sense of contentment, and deep joy. Knowing for sure that even in the daily craziness that bombards us from every direction, there is — still — the constancy of stillness. Only from that space can you create your best work and your best life.” (HuffingtonPost)
Concentrating on silence and your heart beat is one way to do a meditation. Another way is to do a guided meditation. There are plenty of free guided meditation videos on YouTube that you can pull up. They range from positive energy meditation, to prosperity meditation, to weight loss meditation. Read 10 Steps to Meditate Anywhere to learn more about meditation.

They Get Motivated – Personal Development Is Key

Highly successful people get motivated first thing on Monday morning. They read personal development books, watch inspirational videos, listen to motivational speakers. Even 15 minutes of inspirational content on Monday morning can set up your day and your week for success. Check out Tony Robbins’ free motivational speech about a Power Hour.
Tony suggests the Power Hour to highly successful people such as Fortune 500 CEOs, legends in entertainment, and even athletes, including Chuck Liddell. (TonyRobbins)
Some of the books you may want to check out: 
  • Infinite Self by Stuart Wilde
  • The Power Of Now by Eckhart Tolle
  • Awaken The Giant Within by Anthony Robbins
  • Manifesting Change by Mike Dooley
  • The Success Principles by Jack Canfield
  • You Are A Badass by Jen Sincero
  • The Secret by Rhonda Byrne

They Fuel Their Body – Food Is Energy

It’s imperative that your body is fueled with nutritious foods first thing in the morning. Healthy food provides energy and gets the mind and body ready for the day. According to Business Insider, Richard Branson eats a fruit salad and muesli (a mix of rolled oats, fruits, nuts, seeds, and milk) in the morning.
Some ideas for a healthy breakfast: 
  • 1 egg, 2 servings of egg whites, orange juice and a flax seed bread toast
  • Protein smoothie/shake
  • Fruit and greek yogurt parfait
  • Peanut butter and banana sandwich
  • Quinoa and fruit bowl
  • Apple slices dipped in peanut butter

They Get Active – No You Don’t Need A Gym Membership

Highly Successful people know that getting the body active is imperative on Monday mornings and throughout the week. Exercise helps the body wake up and oxygenate; by doing so, all of the cells become active and ready for the day.
Exercise is known not only to positively affect the physical body, but it also to keep the mind sharp.  Barack Obama shared with WebMD, “The rest of my time will be more productive if you give me my workout time.”
If you don’t have a gym membership or don’t own any workout equipment, no problem. All you need is your body and some space to do bodyweight exercises. With the right  type of exercises, all you need is just 20 minutes for a good workout in the morning.
Performing high intensity exercises such as burpees, squat jumps, lunge jumps, and lateral jumps target multiple body areas at the same time.
Here’s an example of a 20 minute body weight exercise:
20 Minute AMRAP (as many round as possible) – Set your timer for 20 minutes and take about 30 second break between each exercise.
  1. 10 Burpees
  2. 10 Pushups
  3. 10 Jumps Squats
  4. 10 Chair Dips
  5. 10 Lateral Jumps
  6. 10 Wide push ups

They Connect With Their Team Face To Face

A lot of business decisions take place over email or other types of technology. Highly successful people connect with their teams face to face.
Steve Jobs used to have Monday morning meetings and believed that “in this digital age, when we think we can do things by email and Skype and online chats, it’s really important to bump into people face to face, to hash things out, to look them in the eye, to yell at them and scream at them, and then to hug them and to know emotionally what they’re thinking.”

They Only Tend To Urgent E-mails

Most email accounts are bursting with emails on Monday mornings. Highly successful people have a way to tend just to urgent emails in the morning.
Going through a long list of random emails can waste a lot of time first thing in the morning. Tumblr’s David Karp shares, “I used to suck at e-mail. I’d let e-mails pile up, get overwhelmed, and miss important messages; or forget to reply. So I set up filters on my e-mail, and that’s been working pretty well. Now, my inbox gets e-mails only from people in my company and from my girlfriend.” (Inc.com)
You can set up filters in your email account just like David Karp did. Alternatively, you can get an email app for your smart phone. Apps like Boxer, Dispatch, and Hop can help you to quickly go through your email box to separate urgent and non-urgent emails.

Monday, December 21, 2015

9 Super Effective Ways to Motivate Your Team

Teams are the way that most companies get important work done. When you combine the energy, knowledge, and skills of a motivated group of people, then you and your team can accomplish anything you set your minds to.
Weekdone.com recently took a look at some of the mistakes leaders make that drive away their top talent. As they suggest, "Reflect on your behavior, fix these mistakes, and get ready to boost your team performance and motivation."
Try these 9 powerful ways to keep the members of your team motivated and giving their very best on the job.
1. Pay your people what they are worth
When you set your employees' salaries, be sure that their pay is consistent with what other companies in your industry and geographic area are paying. Remember: 26 percent of engaged employees say that they would leave their current job for just a 5 percent increase in pay. Don't lose great people because you're underpaying them.
2. Provide them with a pleasant place to work
Everyone wants to work in an office environment that is clean and stimulating, and that makes them feel good instead of bad. You don't have to spend a lot of money to make an office a more pleasant place to be.
3. Offer opportunities for self-development
The members of your team will be more valuable to your organization, and to themselves, when they have opportunities to learn new skills. Provide your team with the training they need to advance in their careers and to become knowledgeable about the latest technologies and industry news.
4. Foster collaboration within the team
According to Weekdone.com, 39 percent of employees don't feel that their input is appreciated. Encourage the members of your team to fully participate by inviting their input and suggestions on how to do things better. Ask questions, listen to their answers, and, whenever possible, implement their solutions.
5. Encourage happiness
Happy employees are enthusiastic and positive members of the team, and their attitude is infectious. Keep an eye on whether or not your people are happy with their work, their employer, and you. If they're not, you can count on this unhappiness to spread.
6. Don't punish failure
We all make mistakes. It's part of being human. The key is to learn valuable lessons from those mistakes so we don't make them again. When members of your team make honest mistakes, don't punish them--instead, encourage them to try again.
7. Set clear goals
In one study, 63 percent of employees reported that they wasted time at work because they weren't aware of what work was a priority, and what wasn't. As a leader, it's your job to work with the members of your team to set clear goals. And once you do that, make sure everyone knows exactly what those goals are, what their relative priority is, and what the team's role is in reaching them.
8. Don't micromanage
No one likes a boss who is constantly looking over her shoulder and second-guessing her every decision. In fact, 38 percent of employees in one survey reported that they would rather take on unpleasant activities than sit next to a micromanaging boss. Provide your people with clear goals (see number 7, above), and then let them figure out the best way to achieve them.
9. Avoid useless meetings
Meetings can be an incredible waste of time--the average professional wastes 3.8 hours in unproductive meetings each and every week. Create an agenda for your meetings and distribute it in advance. Invite only the people who really need to attend, start the meeting on time, and then end it as quickly as you possibly can.

Monday, December 7, 2015

Getting the Week Started Right!

1. Plan your week on Sunday.

If you wait until Monday morning to plan and schedule your week, it will not take long before you find yourself engulfed in daily business "fires" and adding tasks and meetings before you even finish your planning. Instead, consider planning your week on Sunday evening, when it is quiet and you have the time and space to concentrate. You will sleep better knowing the task is done and you can devote more time to a morning routine that eases you into the week.

2. Create a morning routine.

There is plenty of evidence that shows that getting out of bed a few minutes early, rather than snoozing your way through your morning, has tremendous benefits to your mental and physical wellness. If you have a tough time in the mornings, try getting up and taking a quick and brisk walk around your block, which will get your blood flowing and tell your body and mind that it is time to wake.

3. Purge that email.

Your email box can be incredibly intimidating on Monday morning, filled with unread emails from the weekend and the previous week, all of which will immediately make you feel like you're behind. Instead of reading every old email, delete them. Start with newsletters--they are old news anyway--and then find the confidence to purge any email that was not important enough to answer immediately in the first place. Too many emails to really get through? Consider one of the many applications, such asSanebox, that can help you get your email under control.

4. Connect with a friend.

On Monday, take five or 10 minutes to call a good friend or reconnect with an old friend, one with whom you can have a non-business conversation. These conversations often offer perspective to my life and typically end in a smile--and they help two people ease into the week.

5. Take one new personal risk.

There is a great deal of benefit to writing out your goals. I like to spend five minutes each day to review my ongoing goals and priorities. On Mondays, however, I make it a point to set one new and aggressive personal goal for the week, such as trying new exercise, reading a book, or learning a new song on the guitar. The point is to provide you motivation during your busy week to pursue an interest that you enjoy outside of work.

6. Make an "appreciation list."

In addition to making out that extensive weekly to-do list, also take a minute to write down at least five things for which you are grateful. More than likely, they will be the same from week to week--your wonderful family is always a good thing to be happy about--but doing so will put life in perspective and the positive emotions you create could affect your happiness, optimism, and self-esteem.

7. Pay it forward with kindness.

Keep in mind that you are sharing this Monday with everyone on earth, so to help relieve the stress of the beginning of the week, consider an unselfish act of kindness during your morning, such as a compliment to a complete stranger or leaving a co-worker a kind note. It will make both of your days a little better.

8. Indulge in inspiration.

If your week is starting off slow, consider allowing yourself the guilty pleasure of indulging in a little inspirational content. Something a simple as an inspirational quote or a lengthier article from UpWorthy or video talk from TED Talk can give you the boost you need to get over the Monday blues.